Anchor text and it’s role in SEO writing

Anchor text is the clickable text in an HTML hyperlink.its also known as link title, link text, or link label.Anchor text appears in different color than the surrounding text and it is often underlined.its important for insert Anchor test in SEO writing because it gives search engines a big clue about the content of the linked page.There are five common anchors.The hook, plough,Fluke,claw and scoop.It help search engines to point out the type of page.It refers to words or phrases that a user clicks on to visit a URL. The Anchor text have a great role in SEO writing.

How to create an Anchor text to highlight the SEO writing

In the content editor,highlight the text you want to hyperlink.In the rich text toolbar,click the linked link.

Insert an Anchor Link Links 1.In the pop up box click the link to drop-down menu and select Anchor on this page 2.Click the Anchor drop down menu and select the Anchor. 3.Click insert

There are seven types of Anchor Texts: 1.Branded Anchor Text: These include your brand name.

2.Partial match words/phrase Match Anchor text: The partial match words text includes a keyword for specific page 3.Random Anchor Text: The random Anchor text is an unspecific or generic phrase that does not include the target keyword

4.Exact Match Link Text: it serves as the core keywords and money keywords that the page is meant to target.

5.Related Anchor text: This links to a page that uses a variation of the target keywords.

6.Generic Anchor text: The generic Anchor doesn’t include any text accrediting a keyword.

7.Naked Link text: it is pasted in to the copy from the browser bait and is clickable.

Link building in SEOAnchor text, links, and their importance in SEO

link building is the process of increasing the quantity and quality of inbound links to your website to gain referral traffic, boost domain authority, and increase search engine rankings.

There are two kinds of links.

Inbound links and Outbound links: Outbound links are also called external link.The link that point from your website to another.This link help the reader to get more information about a specific topic.External link help the readers to get more traffic.It help search engines in determining the usefulness and quality of your pages.

inbound links: Inbound link also known as backlinks occur when another website links back to your site.Google views inbound links as an indicator that your site has high quality content making these links one of the most important elements in search engine optimization (SEO).Google and other search engine consider backlinks “votes”for a specific page.pages with a high number of backlinks tend to have high organic search engine rankings.

7 ways to implement an Inbound link strategy

1.outline your goals

2.quality your leads

3.Finalize websites you want for backlinks

4.Decide which lines to feature.

5.choose which images/graphics to add source links.

6.Take it a step further by embedding internal links on your site.

7.pitch your links to websites.


The importance of inbound and outbound links in SEO Both these links add value to your article by point out the keywords and phrases you highlight in your content.To know more about the significants of SEO visit packages SEO packages SEO PACKAGES

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